Mid-Century Post War Breath

One of my majors at one of my colleges in the past was interior design. I really do enjoy home decor, despite the tornado state that my home is in usually. My favorite designs are usually those from the 1940’s to 1960’s. Those quaint settings on black and white sitcoms are what I love. Also, think of the California Hailey Mill’s house in The Parent Trap or something out of a Marylin Monroe movie. Love those.

My biggest issue with interior design is that if you want to decorate a home from the 30’s or 60’s or whatever, you should use authentic pieces from that era. For instance my home now is from 987,234 BC and I like to scrawl on the ceiling with clay. When I was growing up we lived in a 1980’s suburban home that my mother decorated to look as a 1800’s farmhouse. No, mom, I did not get it. In truth my current home is from somewhere between 1900 and 1925. So, it’s older. And not from the period that I long to decorate it in. But since I do not know it’s age for sure, I have decided that mid-century design is the way to go.

I don’t actually buy much from the retro stores as far as furniture and such go. Those are spendy. Instead I go and sit in the shops and look for hours and then end up walking out the door with a vintage magazine and nothing else. The other day I ended up with a humdinger of an issue. McCalls November, 1947. My favorite parts of these magazines are the ads.


There’s always the ones that show which cigarettes the doctors of that time recommended.


There’s funny pointy bra ads.

But this time I found possibly my new favorite all time offensive and sexist ad: (for Listerine of all things)


Let’s get a closer look:


Oh! right under my nose? Silly hopeful housewife!

Then the best part, the fine print/story line. (edited in computer’s finest, MS Paint)


So. There you have it. Once I can tackle my halitosis I will win the fancy of one of those dashing fellows up there standing in front of the clock. (Can I instead have the clock)

About kristiane

killing spiders with my laser eyes.
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7 Responses to Mid-Century Post War Breath

  1. dohopoki says:

    24 years later Listerine did the brilliant “the taste people hate” campaign with a commercial with Judd Hirsch. Some cold medicine ripped that off recently.

    I like to think those guys by the clock are both steering the wheels of an imaginary two steering wheel car.

  2. dailytri says:

    This cracks me up. I also loved the 40-ish Lysol advertisement for women who need to douche. It’s a classic!

  3. kristiane says:

    That’s a good theory doho…I was thinking they are about to bump knuckles.

  4. squee4242 says:

    I love retro ads. I like the pointy bra one. That Listerine ad is particularly awesome too, I like how it’s all “SHE DESERVES NO SYMPATHY! Don’t waste your tears on her! She takes her breath for granted!” Horrors.

  5. Guise Dugal says:

    The woman’s problem is that she’s stealing just the white bit from the giant Oreo and wasting food!

    And you know the guy on the right has that look on his face because you can’t see what the guy on the left is doing with his reached down arm. That’s a SSF right there!

    Buttercup, you can’t see what’s in front of your face! These two bitchy, dapper gentlemen are just using your bad breath as excuse to…’bump knuckles’.

  6. Pingback: Pink is For Girls «

  7. Tomompoula says:

    cerfohcvxizqsrrnwell, hi admin adn people nice forum indeed. how’s life? hope it’s introduce branch 😉

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